Gulmarg Gondola: A Milestone Year in Tourism

Asma Noor
3 Min Read

The Gulmarg Gondola has achieved a remarkable milestone in 2024, attracting over 1 million tourists and establishing itself as Jammu and Kashmir’s premier tourist attraction. This iconic cable car system, renowned as Asia’s highest and longest, has not only captured the imagination of travelers but also significantly boosted the region’s tourism economy. Tourists from around the world are drawn to this attraction, which offers a breathtaking panorama of diverse landscapes. The experience traverses above dense, verdant forests, providing stunning views of lush, vibrant greenery.

National Geographic

Impressive Tourist Numbers and Revenue

In the year 2024, the Gondola welcomed approximately 9,95,800 tourists, marking a substantial increase from previous years. The tourism surge was particularly notable in November and December, with 1,48,357 visitors flocking to Gulmarg and generating a revenue of Rs 11.86 crore for the Jammu and Kashmir Cable Car Corporation (JKCCC). The majority of tourists exploring the Gulmarg Gondola were from neighboring states, while international visitors also made significant contributions to the destination’s tourism landscape.

Unique Attraction and Scenic Experience

Remarkable Cable Car Specifications

  • First Phase: Connects Gulmarg to Kongdoori at 8,530 feet
  • Second Phase: Ascends to Apharwat Peak at 13,780 feet
  • Capacity: 3,400-3,500 tourists daily
  • Daily Demand: 7,000-8,000 tourists

The Gondola offers breathtaking views of the Pir Panjal mountain range, providing a unique and exhilarating experience for both domestic and international tourists.

Strategic Improvements and Future Targets

Ticketing and Accessibility

The JKCCC has implemented several strategic initiatives to enhance tourist experience:

  • Introduction of Tatkal ticketing facility
  • Online booking system to prevent black marketing
  • Increased quota for foreign tourists
  • Commitment to last-minute ticket availability

Revenue and Growth Projections

  • Revenue Target: Rs 100 crore by March 2025
  • Projected Net Taxation: Rs 60 crore
  • Anticipated Tourist Increase: 10-12% by season’s end

Historical Context and Growth

The Gondola project, initiated in 1988 and first opened to the public in 1998, has seen remarkable growth. From 6 lakh tourists in 2021-2022 to 8.5 lakh in 2022-2023, the cable car has now crossed the 1 million mark in 2024.

Safety and Infrastructure

The JKCCC remains committed to tourist safety, conducting regular safety tests and technological upgrades. The cable car system, a joint venture between the Jammu and Kashmir Government and French firm Pomagalski, continues to prioritize visitor security and experience.

Region’s Tourism Crown

The Gulmarg Gondola’s success in 2024 gestures to the growing appeal of Jammu and Kashmir as a world-class tourist destination. By combining breathtaking natural beauty, strategic infrastructure development, and a commitment to visitor experience, the Gondola has truly emerged as a jewel in the region’s tourism crown.

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